Wow.
“It’s more about not leaving money on the table, realizing that if they don’t build a digital radio network that can bring in a couple hundred million, then that’s a wasted opportunity,” said Paul Verna, a senior analyst with eMarketer, when asked about Clear Channel’s business and the rise of the iHeartRadio brand. “On the flip side of that,” he continued, “I don’t think there is an opportunity to scale that up to the billions or create a whole new paradigm that supersedes their other business.”
via Clear Channel Renames Itself iHeartMedia, in an Embrace of the Digital – NYTimes.com.