Rdio Moves to Free Music Model to Compete with Spotify and Others – NYTimes.com

It’s fun to see more and more players in the digital space.

But these services have also had difficulty attracting paying users when so much music is available free. According to a study released last week by Midia Research, a market research firm that studies digital music, 34 percent of people who stream music online will not pay for music “because they get all they need for free from YouTube.”

via Rdio Moves to Free Music Model to Compete with Spotify and Others – NYTimes.com.