I was driving around this morning and had punched enough buttons that I decided to revisit my old stomping grounds of WOR.
Todd and Joe Bartlett (I think Len is off) were having an interesting conversation about Chris Christie and then it was time for the traffic report.
I immediately punched out, since I had well gotten my services on both the 8s and 1s from New York City’s two excellent news stations (I am a WCBS-AM P1).
That got me thinking.
Is anyone coming to WOR for services in 2015? Wouldn’t they be better off dropping all of it and just letting Todd and Len do personable talk without these x minute holes of services that sound piped in and not part of the show?
Yeah there will be 6 days a year where you’ll want the news guy around, and I am not saying to fire my friend Joe Bartlett, but maybe we don’t need a seven minute hole at the top of the hour. The sales department might be used to it, but I don’t know if the listener needs it in this market and in the era of smartphones.
Do we need full blown weather, except on snowstorm days and hurricane watches, or can we just have Len tell us 82, chance of t-storms this afternoon and keep rolling.
Do we need traffic from WOR at all?
Talk radio needs to evolve. I worked with John R Gambling back in the days of a meteorologist, a helicopter and full blown school closings. That was 1994. Not sure we need to run that format heading into 2016.
Thoughts?
