Interesting., although I wonder if me working consistently on a laptop for a few hours is really the same as “checking my phone.” That being said I have been known to stare at my phone.
At least 50 percent of consumers have both a smartphone and a desktop, and those consumers divide their time evenly between both devices. This translates to consumers checking their phones about every 6.5 minutes, or 150 times a day.
Maybe it’s “phone” that is misleading. I’ve been on the internet in one way or another (this blog, email, LinkedIn, news feed) for about 2.5 hours already today – but it has been one continuous “make the rounds.”
Anyway, that phone in everyone’s hand is a valuable tool. Make sure you are mobile friendly or you’re going to be left behind very soon.